René Godbout founded ZenDataMarketing in 2006, capitalizing on more than 35 years of experience in marketing, communications, advertising, media and CRM/loyalty program management.

He has held many senior positions, including Marketing Director at Aeroplan, Marketing Communications Director at Radio-Canada, and Marketing Communications-General Manager at Bell Canada. He has also acted as a senior executive at many of Montreal's best advertising and media agencies.

René has been on the Board of L'association du marketing relationnel (AMR), affiliated with the Canadian Marketing Association (CMA) for the last 5 years.

He is also on the Board of the McCord Museum.

Following his extensive marketing studies, Antoine held senior marketing positions in Europe, Canada and the U.S., including five years as Internet Manager at Air France in Montreal.

He has vast expertise in building and implementing interactive marketing strategies in the areas of electronic Customer Relationship Management (eCRM), search engine optimization and marketing, and Internet media placement. This provides him with a clear understanding of how online marketing works—and how to make it work for you.

Antoine brings his in-depth knowledge of the interactive market to our e-dialogue marketing © approach, which perfectly integrates your web strategy to build brand loyalty and meet your sales objectives. In the process, he can provide you with personalized solutions and outstanding customer service.